the series that’s making flowers famous
FOLLOW THE BLOOMS
Section Styles hero
what we do
get your flower on
the show
Join Katie Lila in Follow The Blooms, an adventurous floral journey where creativity meets nature in the most unexpected places. Available now on public television.
the bouquets
Created in exclusive partnership with Continental Flowers, Flowers For People bouquets are about so much more than bringing home fresh flowers. They’re your invitation to play! Launching in grocery stores January 2027.
speaking engagements
Through stories of flowers, people, big dreams, and the unexpected places where they meet, Katie Lila moves audiences to think outside the vase, reconnect with their gifts, and reimagine what’s possible.
partner with us
Align your brand with a shared mission to celebrate people, place, and the flowers that connect us by becoming a partner of Follow The Blooms on national public television.
about katie
Big-time dreamer,
human connector,
& curious soul on an endless bloom hunt
I’m on a mission to make fresh flowers a cultural expectation. Not just a novelty, but a norm.
I’ve navigated many facets of the flower-verse – from running a floral event business, to crafting large-scale art installations, and producing my own flowercentric TV series. Now I integrate fresh flowers into the mainstream fabric of society through innovative floral experiences that spark joy, cultivate community, and invite curiosity.
If my creativity had a theme song, it would be a quirky tune on a ukulele titled, “What Else Can We Do With Flowers?”
(Can’t you just hear it?)
follow the blooms is generously supported by
In The Press
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FLORISTS' REVIEW
Katie is featured in Beth Blaney’s deep dive in the Florists’ Review with three professionals helping to expand the boundaries of modern floristry and reinvented their careers along the way. Meet three floral artists blooming in — or around — the limelight.
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THURSD
Williee Armellini captures the details of his interview with Katie in this article published for Thursd, the Global Floral Industry Magazine & Platform: "Katie Lila Wants to Democratize Flowers, and Get Your Hands on Them”
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SLOW FLOWERS PODCAST with Debra Prinzing
Episode 782: Katie Lila brings “Follow the Blooms” to Public Television Nationwide with a sneak peek of the Slow Flowers Summit Episode
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THE INLANDER
“Stop and smell the roses in Flowers for People founder Katie Lila’s Follow the Blooms docuseries, soon airing nationally on PBS”
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MORNINGS WITH MAYESH PODCAST
In a live interview on Mornings with Mayesh, Katie joined host Yvonne Ashton to share her journey from local floral designer to national television host, and her ambitious vision for what she calls a "flower revolution."
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FLOWERS AND CENTS
Check out Katie’s interview with Williee Armellini, the leader of floral industry buzz, on his show Flowers and Cents.
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NonStop LOCAL KHQ
Nonstop Local's Tori Smith sat down with show host, Katie Lila, on the new PBS series airing in June called "Follow the Blooms".
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KREM 2
In this interview with KREM 2, Katie Lila celebrates the release of her show, Follow The Blooms, much of which follows stories from the Inland Northwest. She shares what viewers can expect when watching the show, where the idea started, and what’s already in the works for Season 2!
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SPOKANE JOURNAL OF BUSINESS
Catching up with: Katie Lila, host of "Follow the Blooms"
TV show streams nationally with Season 2 now underway
previous partnerships
